Every spring for the last 3,000 years, Persians have welcomed in the Persian New Year by celebrating family, community, food, music and dance. The Persian New Year Festival was established in 2018 to bring the Persian New Year to Arizona. Our founders set out to create a festival for the Persian community to both celebrate and share the Persian traditions with family, friends, neighbors and community. The festival has since received promotions from major television networks, radio stations, print publications and community & event websites. The annual Scottsdale Persian New Year Festival is held at the beautiful Scottsdale Waterfront the 1st weekend of March each year. .